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Should writers blog?

When I first started freelancing in the entertainment industry in 2005, I decided I wanted to have my own blog to post entertainment stories. While the blog has been defunct for the last few months, starting that blog made me realize how much hard work is involved in...

Do your friends know you write?

When I released my novel The Buzz there were quite a few people who had no idea  I even wrote. Aside from a few close friends and immediate family who’d been there from the beginning, the majority found out about my writing when my book was published. Some knew...

The benefit of branding for authors

Marketing was one of my favorite classes in college. The one thing that stuck with me from that class was the Rule of Seven: The Rule of Seven is an old marketing adage. It says that a prospect needs to see or hear your marketing message at least seven times before...